50 Shades of Voters and Election Decisions

How to Increase Voter TurnoutDo you think in shades of gray? Or does the world look black and white to you?

No, we aren’t surveying people about the latest naughty novel. What we are into is learning about the ways voters think and, specific to this post, when they make decisions [Read more…]

Forget Career Politicians, Voters Are America’s True Problem

Vote250When John Kennedy ushered his now famous quote about not asking what your country can do for you, but what you can do for your country, he triggered an emotional chord in political awareness that probably became an essential building block in America’s civic responsibility culture. [Read more…]