MySpace Launching Political Careers?

social media2Presidents frequently pour massive amounts of money into their election campaigns- this is nothing new. What is new, however, is a new fad for the upcoming election- MySpace. Yes, the same social networking website that young teenagers use to communicate and make new friends. And why not? There is already for significant commercial potential on MySpace – internet marketers have found a place to gain massive traffic for their sites and reap the rewards in terms of monetization.

So why not launch political careers in this way? It makes sense if only someone can begin to harness the technology correctly.

In fact, the website has launched a special section on the site for elections. Most of the American Democrats have a MySpace page, and eagerly accept friend requests. On these pages, friends of the political candidates can see blogs, videos, and news on the election. But why choose MySpace? For one, it is one of the most highly trafficked websites on the internet.

Out of the candidates who opted to obtain a MySpace, Obama is the most popular with over 67,000 friends to boast- much more than the other candidates. The service politicians are taking advantage of also appeals to a younger audience- key in targeting a once before hard to persuade audience.

Through the years, MySpace has made many updates and changes- few expected something of this caliber. It will be interesting to see where this will go from here and whether or not the amount of ‘friends’ the politicians obtain positively correlate with votes.

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